Blackmagic Design Focus Demand
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Product highlights
Product highlights
In the box
In the box
Free standard shipping
Free standard shipping
*Orders placed before 1 PM EST Mon - Thur will ship the same day. Orders placed beyond these hours will be shipped the next business day. Exclusions apply. See shipping policy
Free Local Pickup
Free Local Pickup
Please call for store stock availability. Requests made before 2:30 PM EST can be available for next-day pickup. Learn more
The Focus Demand helps get accurate focus control with Blackmagic Studio Cameras. It eliminates the need to reach for the lens because you can control the lens direct from the tripod handles, just like a true broadcast lens. The focus demand can be added to turn affordable photography lenses into amazing broadcast lenses! The unit has USB‑C connections so it works with all Blackmagic Studio Camera 4K models. Each unit features two USB‑C ports, so you can daisy chain it to a zoom demand unit then connect to the camera with a single USB connection. The design has an incredibly precise feel and so you get very fine lens control, and you can frame and adjust the lens without taking your hands off the tripod handles. The buttons can be customized so you can assign different camera functions to them! Plus, hardware is included for mounting the focus demand onto tripod handles.
Control Knob
Rotate the focus wheel clockwise to focus on subjects closer to the lens, or counterclockwise to focus on subjects further away. You can change the focus direction in the menu by setting it either forward or reverse. The three control pins expand the diameter of the control surface to let you make finer focus adjustments with the tip of a finger.
Daisy Chain
USB ports allow for connecting the focus demand to the camera and daisy chaining to the zoom demand. Each unit is supplied with a 1 meter long USB-C cable which is connected directly from either of your studio camera’s USB-C expansion ports to the demand unit’s input port. The input port is also used for updating the internal software via the Blackmagic Camera Setup utility.
Main
| Configuration | Core |
| Color | Black |
Blackmagic Design Focus Demand
| Compatibility | Blackmagic Studio Camera 4K models |
| Interface | 2 x USB‑C ports |
Shipping & Returns
Frequently Asked Questions
How do I return an item?
How do I return an item?
Returns are incredibly simple. Please log into your account, find your item you wish to return and follow the prompts to make a return. If you do not have an account, click here to find your order and make a return.
Will I receive a full refund when I return an item?
Will I receive a full refund when I return an item?
You will receive a full refund when you return an item in its original manufacturer’s packaging, undamaged and unmarked. If the item you are returning is priced at less than $35, you will be charged a 15% restocking fee. Please note you will not be refunded any shipping charges.
How many days do I have to make a return?
How many days do I have to make a return?
You have 30 days to make a return. During the holiday season, from November 1 to December 31, we extend the return window to 60 days.
My item was damaged in transit. How do I place a return?
My item was damaged in transit. How do I place a return?
If your order has been noticeably damaged in transit, we strongly recommend that you refuse delivery and notify us immediately. Claims for missing items or items damaged in transit must be made within 48 hours of delivery. If there is carrier damage, please contact support@focuscamera.com with your order number and a description of the damage.
There’s an issue with my order, what should I do?
There’s an issue with my order, what should I do?
Oh no! Please contact our customer service team so we can resolve the issue immediately. You can call us on 1.800.221.0828, email us at support@focuscamera.com, or send us a message here.
Can I exchange an item?
Can I exchange an item?
We do not currently offer exchanges. Please return the item you purchased within 30 days and order what you’d like instead.
If I ordered a kit, do I have to return all the items?
If I ordered a kit, do I have to return all the items?
If you ordered a kit, you must return all components and accessories to receive a full refund.
I ordered a product that included a free item. I’d like to return it, do I need to return the free item as well?
I ordered a product that included a free item. I’d like to return it, do I need to return the free item as well?
If you ordered a product that included a free item, you must include the free item with your return. If not, your return will not be accepted and you will not receive a full refund.
Do you offer repairs?
Do you offer repairs?
We currently only offer camera repairs at our Brooklyn store. The item must be dropped off and collected in person as we do not accept shipped items for repair. For more information, please call our Brooklyn store on 1.718.431.7900.
What is your return policy?
What is your return policy?
Most items can be returned within 30 days for a full refund. Click here to read our full return policy.
