Sony FE 90mm f/2.8 Macro G OSS Full-Frame E-Mount Macro Lens

The full-frame 90mm medium telephoto macro E-mount lens features built in image stabilization for sharp, clear images at up to 1:1 magnification, even when shooting handheld. Advanced optics and coatings with a 9-blade circular aperture deliver exceptionally smooth bokeh that G Lenses are renowned for. Sharp in-focus rendering is achieved with a floating focus mechanism that suppresses aberration equally at all focusing distances, whether the subject is far away or extremely close. Other advanced technologies, such as the Nano Anti-Reflective Coating and Super ED (extra-low dispersion) glass, elevate overall performance to an extremely high standard.

Nano Anti-Reflective Coating

Effectively suppress reflections that can cause flare and ghosting with Sony’s original Nano Anti-Reflective Coating technology. This precisely defined regular nano-structure allows accurate light transmission, contributing to high-quality images, even more so than lenses with coatings that use an irregular nano-structure. The reflection suppression characteristic of the Nano Anti-Reflective Coating is superior to conventional anti-reflective coatings, providing a notable improvement in clarity, contrast, and overall image quality.

Circular Aperture

When changing your aperture to defocus the background, the light sources appear blurred. This ‘bokeh’ effect of the blurred background can be enhanced with circular aperture blades used in this lens. Conventional aperture blades have flat sides creating unappealing polygonal shaped defocussed points of light. α lenses overcome this problem through a unique design that keeps the aperture almost perfectly circular from its wide-open setting to when it is closed by 2 stops. Smoother, more natural defocusing can be obtained as a result.

Aspherical Lens Elements

Aspherical lens design dramatically reduces spherical aberration while also reducing lens size and weight. Spherical aberration is a slight misalignment of the light rays projected on the image plane. This is caused by differences in refraction at different points on conventional spherical lenses which degrade image quality in large-aperture lenses. Specially shaped aspherical elements near the diaphragm restore alignment of light rays at the image plane, maintaining high sharpness and contrast even at maximum aperture and can also be used at other points in the optical path to reduce distortion. Well-designed aspherical elements can reduce the total number of elements required in the lens, thus reducing overall size and weight.

Internal Focusing

Only the middle groups of the optical system move to achieve focus, so the overall length of the lens does not change. Other important benefits include fast autofocusing and a short minimum focusing distance. Also, the filter thread at the front of the lens does not rotate, which is convenient if you’re using a polarizing filter.

Focus Hold Button

Once you’ve adjusted focus to where you want it, pressing this button on the lens barrel will keep the lens locked to that focusing distance. The preview function can also be assigned to this button through the camera’s custom settings.

Focus Range Limiter

This function allows you to set a limit on the focusing range which can save you time during AF operation as the lens will not ‘hunt’ through the entire focusing range. In macro lenses, this limit can be on either the near or far range (as pictured). In the SEL90M28G, the limit is set on far ranges only.

Sliding Focus Ring

The focus ring slides back and forth to select manual or auto focus which together with a focus hold button, inner focus, and a focus range limiter provide optimum control for macro photography making it easier to shoot insects and other subjects that cannot be approached too closely. Minimal focus breathing and quiet operation are also advantageous for shooting movies.

Lens-Based Optical Image Stabilization

Gyro sensors built into the lens detect even the slightest movement, and the stabilization lens is precisely shifted to counteract any image blur that might occur. The use of precision, quiet linear motors and technology inherited from high-end Sony professional camcorders results in exceptionally quiet, effective image stabilization that contributes to high-quality movies as well as stills.

Direct Drive SSM (DDSSM) for Quiet, Precise Focusing

Quiet, precise DDSSM (Direct Drive SSM) focus drive - employs piezoelectric elements oscillating at ultrasonic frequencies to drive the focus lens groups. In this case two floating focus groups are driven by independent DDSSM systems for precision positioning of the relatively heavy lenses required for macro photography. The DDSSM drive system is remarkably quiet, making it ideal for animal and insect photography, as well as for movies. It also improves the precision of focus wobble employed to achieve optimum focus when shooting movies.

Zeiss Lens Cleaning Kit

From finger prints and grains of sand to the smallest particles of dust, dirty or scratched lenses compromise picture quality. It is essential that lenses are clean, and especially that they are properly maintained. Zeiss cleaning products allow you to remove even the smallest dirt gently but effectively. They are suitable not only for camera lenses, filters and spectacle lenses, but also for binoculars and LCD displays such as those on your laptop or smartphone.

Cleaning Kit

This practical belt bag made from high-quality material contains everything you need to care for your lens equipment. It includes air blower, dust brush, lens cleaning solution (30 ml), microfibre cloth (18 x 18 cm), and 10 moist cleaning wipes.

Corel Software Bundle of 4 Softwares OEM Photo, Video, and Art Software Suite

The Corel Photo Video Art Suite is an essential software bundle for photo and video editing. This versatile kit will improve your visual communication, digital storytelling, and photo editing results.

Corel PaintShop Pro 2022

From one-click fixes to advanced photo editing, PaintShop Pro 2022 makes it all happen faster with AI-powered features and time-saving enhancements. Imagined for all skill levels and designed with multiple workspaces, you will find it easy to navigate and accomplish whatever photo task you need. Complete your visual story with a collection of graphic design tools to paint, draw, add text, or build composites with layers and masks. A positive experience from start to finish, you can produce results that are as unique as your images.

Frame Tool

Place images and objects into shapes quickly and easily. Designed to accelerate the creation of digital layouts, work with a variety of frame shapes and sizes to achieve the desired look. Draw frames to use as handy placeholders or draw frames over a selected object or images for a polished result.

AI Background Replacement

Seamlessly replace the background of an image to experiment with different scenes, and color schemes, or create a fantasy land of your own.

AI Portrait Mode

Add a complimentary depth of field effect to the background of your image for professional-looking portraits or group shots guaranteed to stand out.

Enhanced AI Style Transfer

Apply even more artistic effects to your images with new Color Match and Smooth Image sliders.

Color Match

Balance and control the colors in your stylized image.

Smooth Image

Control the level of detail and texture in your stylized image.

Enhanced Usability

The Welcome screen has been enhanced with you in mind, offering a helpful new Workspace tab and built-in tutorials and learning content to help you master the product with ease. An improved design and new thumbnail previews for recent files promote intuitive navigation and a seamless experience.

Corel AfterShot Pro 3

Edit faster, deliver higher quality images sooner, and get back behind the camera where you belong with Corel AfterShot Pro 3. Brand and protect your work with new Watermarking. Enhanced Highlight Recovery, including a range control, helps you regain more detail in overexposed images. Save editing time with new Blemish Remover tools, comprehensive batch processing, and a new Image Preset Library; after all, time is money. Protect and promote your work with versatile Watermarking features. Deter unauthorized copying, brand your photos with your logo or contact info, or add text and graphics.

Corel Painter Essentials 7

Start your creative journey with Painter Essentials 7, the best paint program for beginners to explore and expand their artistic curiosity using impressive, easy-to-learn tools. Produce incredible photo art with ease by converting your favorite photos into paintings using neural networking and the strength of Painter’s brush engine! Choose from an impressive range of AI styles for photo painting, including Bold Watercolor, Colored Pencil, Impressionist, Smooth Acrylic, Van Gogh, Watercolor Portrait, and Charcoal Drawing. Produce photo art with ease by converting your favorite photos into paintings using the leading-edge AI and SmartStroke technology in Painter Essentials 7. Choose from a wide range of auto-painting styles and, with one click, produce stunning results.

Corel VideoStudio SE 2020

Corel VideoStudio SE 2020 is a fun and easy video editing software designed to transform your photos and videos into stunning movies. This version has new additions such as new titles and creative content, streamlined editing tools, and new smart slideshow and video tools. This program has also been optimized for 4K displays. Both new and seasoned users will love the flexibility and customization that VideoStudio has to offer. Flip, zoom, spin, or whip between scenes with Seamless Transitions that add excitement and energy to your cuts. Just align similar colors or objects to create a smooth and artful transition between imagery. Choose from templated transitions for immediate results or dive in deeper and create custom Seamless Transitions.

Kingston 64GB SDXC Canvas Go Plus 170MB/s Read Memory Card

Kingston 64GB SDXC Canvas Go Plus is for adventurers who are always on the go chasing the perfect moment to capture. With superior transfer speeds of up to 170MB/s, the Canvas Go! Plus SD card accelerates your workflow and efficiency so that you’ll have more time to take your creativity onto the next adventure.

Seamless and Consistent

With U3 and V30 speed performance, shoot stunning 4K Ultra-HD videos without worrying about slow speeds and dropped frames, or shoot sequential burst-mode photography that’s seamless and consistent. View the world as your canvas and take your creativity and inspiration on the road with the Canvas Go! Plus SD.