Sony XR85X95J 85-inch BRAVIA XR X95J Black UHD Smart LED TV (2021 Model)

Sony XR85X95J 85-inch BRAVIA XR X95J Black UHD Smart LED TV (2021 Model)

Discover how real TV can be

With the Sony 85-inch BRAVIA XR X95J Black UHD Smart LED TV, 4K HDR has never felt more real. It features true-to-life contrast and enhanced viewing angles, powered by the all-new Cognitive Processor XR™. Full Array LED enhanced by XR Contrast Booster 10 delivers an ultra-realistic picture with deep, detailed blacks and refined peak brightness. See an amazing picture from anywhere in the room with X-Wide Angle and X-Anti Reflection technologies.

XR Series Picture Quality

The Sony 75-inch BRAVIA XR X95J Black UHD Smart LED TV is powered by Sony's new Cognitive Processor XR, which means it's packed with a variety of features that bring out the most of your movie, show or sports that you are watching on to your 4K screen.

Impressive Color

XR Picture allows you to enjoy deep, natural, beautiful pictures from any angle with minimal light reflection. This is because the processor uses human perspective analysis to cross-analyze and optimize hundreds of thousands of elements in the blink of an eye. XR Color with the Cognitive Processor XR enables our unique display to access a wider palette and reproduce each color with the subtle differences seen in the real world. XR Triluminos Pro reproduces color in a way that humans find beautiful. XR Contrast & XR Contrast Booster 10 makes bright areas are brighter and dark areas darker—no more details overwhelmed by shadow or lost in blown-out highlights.

Clear, Remastered Colors and 4K Upscaling

With XR HDR Remaster, this TV can detect each object on the screen, analyze its color and adjust contrast for even more realistic pictures. Object-based processing, powered by BRAVIA XR™ takes precision to a whole new level by adding adjustment of hue, saturation, brightness, motion vector, bandwidth, and more. With XR Clarity, whatever the content or source, you'll enjoy entertainment close to 4K resolution with XR 4K Upscaling. XR 4K Upscaling on this TV will take 2K signals powered by the Cognitive Processor XR, bring them as close to true 4K quality for incredibly real and immersive viewing.

XR Sound Position

For an audio experience that matches how we sense the world, XR Sound Position brings you the reality of sound behind the picture. With sound-positioning tweeters on this Bravia XR Full-Array LED TV sound matches precisely with what's on the screen for a truly immersive experience.

Acoustic Auto Calibration

No matter where you're sitting, this TV detects your position and optimizes sound so you'll enjoy the same sound quality as if you're sitting right in front of the TV. Sound can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that's enhanced and optimized to your room.

Netflix Calibrated Mode

This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator's vision and intent are faithfully preserved.  

IMAX Enhanced

This Sony 4K smart TV is IMAX Enhanced certified, meaning it's optimized for high-fidelity picture and sound. Enjoy a more immersive at-home entertainment experience with IMAX Enhanced picture mode, which takes full advantage of all IMAX Enhanced remastered content.

Dolby Vision and Dolby Atmos

Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound. 

Bravia Core

A huge number of movies are included and waiting for you. With BRAVIA XR technology, Pure Stream, and IMAX Enhanced, everything you watch is delivered with stunning visuals and expressive sound quality.